

Branding Trends in 2023
Branding constantly evolves and changes with trends. If you don’t update your image on a regular basis, you risk becoming dated and irrelevant. Branding is more than a colour scheme and a font family; it is the visual projection of the core values of your brand. As...
What Questions Should You Ask When Interviewing an ECommerce Consultant?
The global eCommerce growth rate for 2023 is forecast at 10.4%, driving worldwide eCommerce sales to US$6.3 trillion. This is a 0.7 percentage point increase from 2022’s growth rate. While there was a small dip in 2021 eCommerce volumes, it is again rising. Many...
How to Evaluate Your eCommerce Website
If your eCommerce website is hard to navigate, looking dated or otherwise unwelcoming, this will affect your bottom line. By creating a method to gather and assess your site data, you can create an actionable plan that produces results. All eCommerce sites need to be...
6 Leadership Styles for Online Businesses
An effective business is led. A leader who understands their personal leadership style and how to use elements of other styles to supplement their skills can change the trajectory of a business. Leaders or managers should be able to motivate employees and drive...
Why Choose Business Process Outsourcing for Growth
The global market for Business Process Outsourcing (BPO) is expected to increase at a CAGR of 5.2% to reach US$215.9B USD by 2026. Researchers predict that 60% of finance and accounting outsourcing contacts will not be renewed by 2025. BPOs have benefited online...
How Google Search Essentials has Changed SEO
Google has recently replaced its Webmaster Guidelines with Search Essentials. These guidelines were created to help marketers understand how to make the most of SEO. However, the guidelines were somewhat vague with suggestions of what marketers should do or not do to...
What Is a Payment Service Provider, and Does Your B2B Need One?
A payment service provider (PSP) is a third-party professional service provider for online businesses that facilitates payments. A PSPS offers online services to eCommerce merchants for accepting electronic payments via a variety of payment methods, including credit...
How User Experience and User Interface Design Intersects
UX and UI are the two elements that form the foundation of your website. The creative, flexible and experienced designers that build your website tend to have skills and focus on either user experience – the logical application of your site, or user design...